I once read (in a Readers Digest): "Get a someone laughing, and then you can tell them anything"
Although you want a column (or in my case a blog) to be funny and easy to read, it is pointless unless you get a good point across. I want what I write about to have some type of purpose, not whether the Brits or the Russians look better in speedos.
Yesterday I had a chat with James Brunskill, whom I consider my Blogging mentor and is my only reader, he was talking about a podcast he had heard by somebody or somebody else who said that basically columnists usually end up just raving about whatever had happened to have happened to them that day, and finding one way or another to blame Facebook or the Internet for it. But what is a column\blog apart from a little rave? In the movie "You've got mail" the lead character is writing something on the Internet where she ponders life, she then continues to say: "I don't really want an answer. I just want to send this cosmic question out into the void."
I would like to think a column is more than just a rave into a cosmic void, a column should be a opinion put carefully into writing, showing the reader your idea of things, but without forcing them into believing it. It should raise a good question about society and life. Whether or not it answers this question depends on the subject. But, in the end, it is just someone having a little rave. I looked up the meaning of rave in the dictionary, and I picked out a few of my favorite results; to talk or write with extravagant enthusiasm, an extravagantly enthusiastic appraisal or review of something,